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29.04.2022 RustyBrick Barry Schwartz Search Engine Roundtable

AI Lawyers Links Scam, Google Not Stealing Content, Bingbot, Google URL Parameter Tool & AdWords API

This week in search, a reporter uncovered that sketchy SEOs are making up fake lawyers using AI to send out fake DMCA requests demanding links to their sites. Google was accused of stealing content and not crediting this source for that content, well, it turned out, Google was the one being copied, not he other way around. Google Search Console’s URL parameter tool is officially offline now. Microsoft is fully retiring the old Bingbot user-agent in the Fall of 2022. Google Search Console had a bug where the average position metric went missing in the performance report, it was fixed but that bug caused a ton of fear. Google now lets your remove personally identifiable information from Google Search. Google will launch signed exchanges for desktop Google Search for some sites. Google video results can now show you your question as answered in a video. Microsoft Bing ethical shopping hub is now live in the US. Google Business profile added products to the performance metrics reports. Google reduced the visibility of the edits it makes to your business local listings. Google Maps is asking local guides to update their old reviews. Google Ads performance max gained customer acquisition goals, new insight reports and a one click upgrade tool. Google Ads API released version 10.1 and then officially killed off the old Google AdWords API. Google updated the Google Merchant Center product data specification for 2022. Google added nine policies to the Google Ads strike based system. Google Search is testing images on the left side of the search results. And an SEO built an AI based John Mueller named MuellerBot which is pretty good and definitely funny. That was this past week in search at the Search Engine Roundtable.

0:00 - Introduction
0:42 - Fake DMCA Requests Using AI Generated Lawyers To Demand For Links : https://www.seroundtable.com/fake-dmca-ai-generated-lawyers-links-33308.html
2:20 - Google: No We Are Not Stealing Your Content & Citing Google As The Author : https://www.seroundtable.com/google-stealing-knowledge-panel-content-33328.html
4:57 - It's Gone: The Google Search Console URL Parameter Tool Is Now Offline : https://www.seroundtable.com/google-search-console-url-parameter-tool-dead-33312.html
5:20 - Old BingBot User-Agent To Stop Being Used In Fall 2022 : https://www.seroundtable.com/old-bingbot-user-agent-end-fall-33331.html
6:20 - Google Search Console Performance Report Average Position Metric Goes Missing (It's Now Fixed) : https://www.seroundtable.com/google-search-console-performance-report-missing-average-position-33327.html
6:55 - You Can Now Remove Personally Identifiable Information (PII) From Google Search : https://www.seroundtable.com/google-search-remove-pii-33326.html
7:16 - Signed Exchanges Coming To Google Desktop Search For Some Sites : https://www.seroundtable.com/google-signed-exchanges-to-desktop-search-33305.html
7:59 - Google Video Search Results With Question Answered In This Video : https://www.seroundtable.com/google-question-answered-in-this-video-33304.html
8:20 - Microsoft Bing Ethical Shopping Hub Now Available In The US : https://www.seroundtable.com/microsoft-bing-ethical-shopping-hub-us-33302.html
8:41 - Google Business Profile Manager Is Going Away Early 2022 : https://www.seroundtable.com/google-business-profile-manager-going-away-early-2022-33317.html
9:42 - Google Reduces Visibility Of Business Edits With Color Changes To Updates : https://www.seroundtable.com/google-reduces-visibility-of-business-edits-33322.html
10:33 - Google Business Profile Adds Products Performance Metrics : https://www.seroundtable.com/google-business-profile-products-performance-metrics-33313.html
10:39 - Google Maps Asking Local Guides To Update Old Reviews : https://www.seroundtable.com/google-local-guides-update-old-reviews-33311.html
10:51 - New To Google Ads Performance Max: Customer Acquisition Goals, New Insights & Upgrade Tool : https://www.seroundtable.com/google-ads-performance-max-gains-33318.html
11:45 - Google Ads API Version 10.1 Now Released : https://www.seroundtable.com/google-ads-api-version-10-1-33324.html
11:55 - Google AdWords API Shutting Down Tomorrow, April 27th : https://www.seroundtable.com/google-adwords-api-sunsets-tomorrow-33310.html
12:05 - 2022 Google Merchant Center Product Data Specification Updates : https://www.seroundtable.com/google-merchant-center-product-data-specification-updates-33325.html
12:40 - Nine More Policies Added To Google Ads Strike Based System : https://www.seroundtable.com/google-ads-strike-based-system-9-more-33306.html
13:10 - Google Search Tests Images On Left Side Of Search Result Snippets : https://www.seroundtable.com/google-search-testing-images-on-left-side-of-search-result-snippets-33319.html
13:24 - Meet MuellerBot; An AI John Mueller To Answer Your Google SEO Questions : https://www.seroundtable.com/muellerbot-ai-john-mueller-google-seo-questions-33316.html
13:45 - Conclusion

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