Alle 121Watt Ahrefs Bloofusion Germany Crawling Monday Farbentour Google Search Central Moz Neil Patel RustyBrick Barry Schwartz Search Engine Roundtable SISTRIX DE SpaceХ

18.05.2023 Moz

Local SEO without Physical Premises [MozCon 2018] — Tom Capper

Let's talk about local SEO without physical premises. Not the Google My Business kind — the kind of local SEO that job boards, house listing sites, and national delivery services have to reckon with. Should they have landing pages, for example, for ""flower delivery in London?"

This turns out to be a surprisingly nuanced issue: In some industries, businesses are ranking for local terms without a location-specific page, and in others local pages are absolutely essential. I've worked with clients across several industries on why these sorts of problems exist, and how to tackle them. How should you figure out whether you need these pages, how can you scale them and incorporate them in your site architecture, and how many should you have for what location types?

Die letzten 10 YouTube Videos von Moz

Alle Videos auflisten