SEO Copywriting Tutorial: From Start to Finish

In this SEO copywriting tutorial, you’ll learn how to create content that’s perfect for readers and search engines.

***************************************
Additional Copywriting and SEO Resources

Content Writing for SEO: How to Create Content that Ranks in Google ► https://www.youtube.com/watch?v=8BdZ0dUu7VQ

Content Marketing For Beginners: Complete Guide ► https://www.youtube.com/watch?v=0R_3iarc8IA

On-Page SEO Checklist for Higher Google Rankings ► https://www.youtube.com/watch?v=gDYjjkvtOVo

Complete SEO Course for Beginners: Learn to Rank #1 in Google ► https://www.youtube.com/watch?v=xsVTqzratPs

Keyword Research Pt 1: How to Analyze Searcher Intent - 1.2. SEO Course by Ahrefs ► https://www.youtube.com/watch?v=zXPZ0L2cOw4

How to Write the Perfect Title Tag to Increase Your Click-Through Rate (CTR) ► https://www.youtube.com/watch?v=jqEoZsIOrYw

Use These Blog Post Templates to Write Better SEO Content ► https://www.youtube.com/watch?v=fEaoxnf9KNE

***************************************

SEO copywriting is challenging because you must create content that satisfies both search engines and human readers.

Fortunately, this can easily be solved using the 3-steps taught in this copywriting tutorial. The first stage is all about research.

In the research stage, you’ll want to check search intent, which represents the reason behind a searcher’s query. And we can find clues into searcher intent right within the search results page.

The second part of the research phase is to create a thorough outline based on data. The best place to start building your outline is to look for similarities among the top-ranking pages.

Watch the video to learn more about these steps.

The next part of the SEO copywriting process is the drafting phase. All content writers have the same goals here: to educate, entertain, and/or delight their readers while ideally leading them closer to a conversion goal.

A simple yet effective method you can use is the PAS formula which stands for Problem, Agitate, and Solution.

Want to learn more about this formula and how to use it when drafting content? Watch the video.

Once you’ve finished the draft, it’s time to move on to the final stage – editing. And it’s not just about doing a final read-through to check for typos. You should ensure your messaging is right, all your on-page SEO optimizations have been done correctly, and the content flows smoothly.

Watch the video to learn how to make it easy for people to consume your content.

Timestamps:

0:00 Intro
0:54 The research stage
5:07 The drafting phase
8:23 The editing stage

#seocopywriting #copywriting #contentwriting

Be sure to subscribe for more actionable marketing and SEO tutorials.
https://www.youtube.com/AhrefsCom?sub_confirmation=1

STAY TUNED:
Ahrefs ► https://ahrefs.com/
YouTube ► https://www.youtube.com/AhrefsCom?sub_confirmation=1
Facebook ► https://www.facebook.com/Ahrefs
Twitter ►https://twitter.com/ahrefs

Die letzten 10 YouTube Videos von Ahrefs

20.03.2024 - I Used ChatGPT to Rank #1 in Google (in One Hour)
21.02.2024 - I Tested Viral SEO Tips on TikTok
05.02.2024 - We used AI to Get 1 MILLION Visitors from Google
31.01.2024 - SEOs: Do this to make Google's algorithm love you
17.01.2024 - The SEO fundamental EVERYONE gets wrong
03.01.2024 - The New York Times’ $100M Side Business (It’s Not Journalism)
20.12.2023 - The SEO tactic we use to get 25k visits/month
13.12.2023 - These Toxic Habits are Silently Destroying Digital Marketers
29.11.2023 - The Google Loophole That Created Overnight Millionaires
15.11.2023 - What Happens to SEO in a Recession (and How to Prepare)?

Alle Videos auflisten