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14.01.2023 Neil Patel

The Best Way to Use WordPress

The best way to use WordPress. WordPress is an amazing resource. Millions of people all over the world use it to create, build out, and manage their personal, or even professional, websites. In fact, as of 2022, there were more than 455 million websites hosted on WordPress. But, want to know an amazing way to take your site to the next level?

00:00 Intro
00:32 All in One SEO
00:43 Set Custom SEO Titles and Meta Descriptions
01:36 On-Page Optimization
01:59 Readability Analysis
02:16 Customized Search Result Appearance

RESOURCES & LINKS:
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Ubersuggest: neilpatel.com/ubersuggest
AnswerThePublic: answerthepublic.com
WordPress: wordpress.org
All In One SEO: ​​wordpress.org/plugins/all-in-one-seo-pack
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You probably know at least a little about SEO, but there's a way you can even take things even further and fully optimize your website so it performs better with search engines. It's called All in One SEO, and it's one of the best plugins you can install for your WordPress site.

Here's how it can help your website, feature number one, set custom SEO titles and meta descriptions. You can control SEO settings on a per page basis, set an SEO title and meta tag manually, you can preview how it looks in search results on either the desktop or mobile. With advanced settings, you can also set up a canonical URL, include other meta tags, and configure additional settings. Now, when you're optimizing your meta description title tag, keep in mind you want to include keywords. You want to do a search on Google for the terms you want to rank for and see what other people are using for both the title and description, 'cause it'll give you ideas. With your title, short and to the point is better than using up all the characters. We've found that shorter title tags under 50 characters tend to get more clicks compared to using longer ones. In many cases, we even find ones that are under 40 characters perform better. And with your meta description, make sure it's compelling so people want to click through and read the rest.

Feature number two, on-page optimization. Simply enter a focus key phrase and the plugin will make sure your content has been properly optimized, evaluating keywords in your title, meta description, URLs, intros, subheadings, and even more. It also checks content length, internal and external links, title tag length, and other essential SEO factors.

Feature three, readability analysis. Remember, Google factors in how useful and user-friendly your content is. All in One SEO checks images and visuals, paragraph and sentence length, passive-voice usage, transition word, and repetition.

Feature four, customized search result appearance. Take full control of what your posts and pages look like in search engines. This is super important because the last thing you want to do is write this masterpiece, but then have your post look terrible in the search engine results page.

► If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/

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