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07.10.2024 RustyBrick Barry Schwartz Search Engine Roundtable

It’s New: 10/7: Google AI Overview Ads, Links, Shopping, Microsoft Copilot Ads, Sponsored Labels

Google launched ads in AI Overviews, new links are live, shopping AI, AI organized results and more. Google Shopping has this "Researched with AI" AI Overview format. Microsoft Advertising also has new ads in copilot. Google is testing ad / sponsored label variations. We also covered an interstitials case study.

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

More specifics will be posted later at https://www.seroundtable.com/recap-10-07-2024-38190.html

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