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23.02.2022 Google Search Central

How does the geographic location of a web server affect SEO?

In this episode of AskGooglebot, John Mueller covers whether migrating a website's hosting location to another country affects SEO, what kind of practical effects larger geographic server moves might cause, and the two ways to target users in a specific location. Watch this video to learn about the effects of servers on SEO!

Useful links:
What is a site move? →
Understanding page experience in Google Search results →

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