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23.03.2022 Ahrefs

Cheap vs. Expensive Freelance Writers: Who’s Better?

We paid 3 freelance writers (at different rates) to create content on the exact same topic. See our takeaways on the quality and if more expensive writing services result in better content.

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Additional Content Marketing Resources

Content Writing for SEO: How to Create Content that Ranks in Google ► https://www.youtube.com/watch?v=8BdZ0dUu7VQ

How to Create Content that's “Better” than Your Competitor’s ► https://www.youtube.com/watch?v=n5KKbPS6N-g

$0.02/word article ► https://reviewz.moneyjournal.com/best-purple-laser-pointer/

$0.15/word article ► https://reviews.moneyjournal.com/best-purple-laser-pointer/

$0.40/word article ► https://review.moneyjournal.com/best-purple-laser-pointer/

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We put up a job post on Problogger Jobs looking for freelance writers to write a product review post for a pseudo ‘affiliate site.’

In less than a week, we received 435 applicants.

Since we wanted to compare quality with the price, we chose writers based on their per word rate. The lowest rate was $0.02/word, the median was $0.15, and the highest was $0.40.

Each writer was given a content brief with some basic guidelines, product recommendations, and headings.

As for a word count quota, they got a pretty wide word count range from 500 to 1300 words.

Then we blind-tested the articles and scored them on a scale from 0 - 10 based on:

► content clarity;
► content depth;
► content usefulness;

We also had Josh and Patrick guess who were the cheapest, the medium, and the most expensive of the authors based on content alone.

In this video, you’ll learn our reflections on these articles.

Timestamps:

0:00 Intro
3:05 $0.02 per word writer
6:55 $0.15 per word writer
9:48 $0.40 per word writer
14:02 Takeaways and use cases

#contentwritingservices #contentwriting #contentcreation

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