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17.01.2023 Google Search Central

Merchant listing experiences eligibility (6 tips)

Google Search supports multiple shopping experiences in search results, broadly referred to as merchant listing experiences. However, to access these experiences, Google needs rich data. In this video, discover 6 tips to optimize your product information to become eligible for merchant listing experiences from product snippets to image search.

Google Search Central →
Product structured data on Google Search Central →
Pricing details →
Shipping details →
Google Merchant Center Help → for all standard structured data types →

0:00 - Introduction
0:49 - Tip #1: Determine best way to provide product data
2:20 - Tip #2: Verify your product structure data
2:53 - Tip #3: Understand Google pricing options
4:05 - Tip #4: Provide shipping data
5:22 - Tip #5: Provide strong product identifiers
6:30 - Tip #6: Understand all available options

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