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09.07.2024 Search Engine Roundtable

Google Ads & Google Merchant Center Country of Sale Migrating To New Feed Label

A couple of years ago, I reported that Google has changed how your feeds work in Merchant Center for countries by removing the need to list a primary country and additional countries and replacing them with target countries. Now Google is emailing advertisers letting them know that if you are currently using Country of Sale it will migrate to the feed label functionality. -

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