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24.08.2023 Search Engine Land

Using the ChatGPT code interpreter plugin for PPC

Explore real-world examples of how to use Code Interpreter to speed up PPC data processing and visualization, insights generation, and more. The post Using the ChatGPT code interpreter plugin for PPC appeared first on Search Engine Land. - Code Interpreter in ChatGPT has been a game-changer for many search marketers since its launch in March. John Mcalpin has recently covered how the native OpenAI plugin can be used for several SEO use cases. Code Interpreter also holds significant potential for aiding PPC marketers in swiftly revealing actionable insights. Let’s explore how. Getting started with Code Interpreter Code Interpreter is “an experimental ChatGPT model that can use Python, handle uploads and downloads,” according to OpenAI.  Essentially, you can upload a file of various formats: Text (.txt, .csv, .json, .xml, etc.)  Image (.jpg, .png, .gif, etc.) Document (.pdf, .docx, .xlsx, .pptx, etc.) Code (.py, .js, .html, .css, etc.) Data (.csv, .xlsx, .tsv, .json, etc.) Audio (.mp3, .wav, etc.)  Video (.mp4, .avi, .mov, etc.) Once you’ve uploaded one of these file types, you can perform various tasks.  You can merge and change file types, ask questions about the data and, most importantly, perform analytics and visualization tasks.  That’s where the magic happens for paid search marketers. Too often, we spend our time combing through mounds of data, ad copy, landing pages, and search query reports.  We are looking for insights and opportunities to improve our performance.  We spend time trying to put these into graph form to communicate what we’ve found to a client or our leadership teams. All these can be done very quickly and efficiently without much knowledge of math or Excel.  Note: As of writing, it’s available to ChatGPT Plus users as a beta feature. Get the daily newsletter search marketers rely on. “> “> “> Processing…Please wait. SUBSCRIBE See terms. function getCookie(cname) { let name = cname + "="; let decodedCookie = decodeURIComponent(document.cookie); let ca = decodedCookie.split(';'); for(let i = 0; i

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